Country Range Group Begins the Year with a BDD Bonanza

At the end of January, Country Range Group (CRG) members and suppliers attended the buying group’s first two Business Development Days of 2026 at Doncaster Racecourse.

 The Business Development Days are a crucial part of CRG’s annual event calendar, providing invaluable opportunities for their members and suppliers to get off to a good start and take advantage of the latest products, solutions and trends in the foodservice sector . The collaborative event enables suppliers to have face-to-face meetings, build relationships and engage in product sampling and live demonstrations with key decision makers from the Group’s member wholesalers.

 Prominent suppliers at the event ranged from global brands to exciting new partners for the Group, including Carlsberg Britvic, Coopers Gourmet Foods, Delifrance UK Funnybones Foodservice, Lamb Weston, PepsiCo, and TruffleHunter. With a strong focus on trend-led offerings, suppliers showcased their latest products and innovations, providing the Group’s member wholesalers with an early view of the exciting new ranges and product developments that will be unveiled during 2026.

 The Country Range Group also showcased a number of products from across its three-tiered own brand portfolio, including a range of spring/summer desserts featuring the Signature by Country Range Sicilian Lemon Tiramisu Dessert, Country Range Mango and Passionfruit Torte, as well as a nostalgic Raspberry and Coconut Tray Cake. The Group also shared with its members a range of marketing resources to support the launch of its new cleaning brand, the Clean Range Pro.  

 Commenting on the event, the Country Range Group’s new buying director, Dean Pendlebury says: “It’s always great to kick off the new year with a visit to Doncaster for one of our Business Development Days as they continue to provide huge value to our members and suppliers. It’s the ideal time of the year to gather everyone together and showcase all the new product developments while also providing a useful opportunity for networking. building future

“It was incredible to witness the excitement and innovation in the room and I’m confident that 2026 will be an even bigger and better year for CRG. I’d like to give a huge thanks to all those in attendance for making it such a special event.”

 Lucy Rios Robert of Delifrance adds: "The event is always a highlight for us, as it helps us to strengthen our current relationships and spark new collaborations that we’re excited to develop throughout the year."

 Martin Robinson, customer development manager of Nestle Professional, was also impressed. He says: "The event was th  perfect platform to showcase our products and engage directly with CRG’s members. Being able to connect face-to-face, exchange ideas, and explore new opportunities makes these Business Development Days invaluable for us."

 The next Country Range Group Business Development Days will take place on the 23rd and 24th September. Producers and suppliers interested in attending should email [email protected] or to contact their usual Country Range Group trading representative if they are already an existing supplier.

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