Care home finder Lottie placed second on Startups 100 index

The UK’s longest running index of disruptive new startups, the Startups 100, has released its 2024 lineup and Lottie has been placed second on the index.

Lottie, founded in 2021 by brothers Chris and Will Donnelly, tackles the UK's care home challenge with a vetted directory and tech-powered search.

Lottie’s sibling co-founders are perhaps the firm’s greatest strength, winning this year's exceptional founder award.

Lottie has been climbing the Startups 100 ladder, ranking eighth last year and reaching an impressive second this year, coming in just behind an innovative AI startup, Unitary, which focuses on moderation of harmful online content.

The mission of Lottie is to empower millions of older adults worldwide to live happier, healthier lives while transforming later life care for the better. Their human-focused business simplifies finding trusted care homes at fair prices, saving families an average of £5,000 annually.

Lottie has quickly risen in the care industry; it raised a further £17m in Series A funding earlier this year, bringing the total amount raised by the company to £25m.

The Startups 100 Index has been running for the last sixteen years, spanning all industries with the final list championing a huge range of inventive and original ideas.

In previous years the Startups 100 index has predicted the success of huge names such as Monzo, Deliveroo and Notonthehighstreet, so it is an extraordinary achievement for Lottie to have ranked so highly on this renowned list.

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